What's the Secret to Nintendo's Success?


What's the Secret to Nintendo's Success? NurPhoto / Getty Images

From Nintendo's history with the Yakuza to its dabbling in the seedy motel business, the House of Mario has a much longer and stranger history than most people would guess. Hear what happened when the company tried to make knitting popular; how America's obsession with robots helped them nudge their way into retailers; and why a grabber called the Ultra Hand was the breakthrough the company needed. Featuring Ramsey Yount.

Topics in this Podcast: PTG, Will, Mangesh